PrismaProduct Design - Augmented Reality 
Overview:Prisma was created for designers and CAD users, implementing modern AR technology into business cards to allow for more effective portfolio and project sharing. The goal was to allow for a more informative and memorable way of sharing the 3D aspects of a project, and the details that may get lost in a 2D space.



Tools:Spark AR
Autodesk Fusion 
Blender
Keyshot
Adobe Illustrator
Laser Cutting
Environment:Hybrid Realities  Date:2023
The Challenge
Implementing AR
Ideation
Means of Branding
Developing AR into physical products that benefit designers. Using AR to more effectively and memorably showcase portfolio works and projects.Concept
Projection
Developing business cards that are capable of projecting CAD and other 3D projects.
Creating a more interactive and attention grabbing means of presentation by having models and projects appear to scale in a 3D space, allowing the project to be more closely inspected from all directions. 
The initial iterative process relied on finding a way to represent both the aesthetics of the product that would be displayed, and the personal brand of the artist.When creating the physical cards for the project, an issue became apparent with the “target tracking” functions of current AR programs.

The solution was implementing these images that are specifically generated to be more easily captured by AR. In order to maintain a certain visual coherence with the cards, interactions were introduced to reveal these images for scanning, which varied based on the project it was showing.

Three previous projects were chosen for their unique function and aesthetics.
In order to create the projections, each project was remodeled in Fusion 360, rendered in Keyshot, and compressed in Blender to make it compatible for import into Meta Spark Studio.

Each card was designed with the original products form factor and function, while maintaining a consistent aesthetic between the three.
ExhibitionImprove . Impair Months after the initial completion of the project, I got the opportunity to exhibit a formal analysis on Prisma, weighing the potential cost and benefit of the project. The study showed that although some designs may seem innovative, they may hinder or otherwise Impair a user’s experience. 

The matter how the outcome impacts a designer’s product, further thinking and analysis are imperative to good design.
Prisma: Exhibition Statement